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Wendy’s launches special menu and promo offerings for ‘March Madness’

Wendy's

Wendy's has been holding its "March Madness" event every year, and since the time has already arrived once again, the new special offerings have been rolled out. The fast-food brand has come up with several promos that customers will surely love.

Wendy's launched its "March Madness" promo with ads featuring the NBA legend Reggie Miller. The campaign showcased the company's trademark humor while also encouraging customers to use the app for their orders and enjoy big discounts.

According to The Drum, Wendy's unveils its breakfast and meal promos for this month. Some of the new deals include the free delivery, a buy one, take one for premium chicken sandwich, $3 discount for orders amounting above $15. Moreover, as shown in the ad campaign featuring Reggie Miller, there is also a $50 discount offering for some select breakfast meals.

"At Wendy's, we're going mad with slam dunk deals like our app-exclusive Dave's Single for a buck during the 2022 March Madness NCAA men's and women's tournaments," The Drum quoted The Wendy's Company US' chief marketing officer, Carl Loredo, as saying in a statement.

He went on to say, "To celebrate our return as the Official Hamburger and Official Breakfast of March Madness, we've reteamed with Wendy's superfan Reggie Miller for a three-peat partnership to bring the excitement. It is a natural extension of our previous March Madness storylines with Reggie – reminding fans they can score the best breakfast and fresh never frozen beef hamburgers in town at Wendy's."

Meanwhile, as posted on the QSR Magazine, Wendy's Official Breakfast of March Madness and Official Hamburger of March Madness line up are "At Center: $1 Dave's Single," "At Point Guard: Half off Breakfast," "At Shooting Guard: $0 Delivery," "At Power Forward: $3 Off Orders of $15+," and "At Small Forward: BOGO $1 Premium Chicken Sandwich."

Customers can avail of these Wendy's new promos by placing orders using the restaurant's app. These will be offered from Feb. 28 until April 10, while some may only be available until March 31, such as the breakfast deal. The free delivery will begin on March 11 until April 4.

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