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Lucy Gill-Simmen

Senior Lecturer in Marketing, Royal Holloway University of London
Dr. Lucy Gill-Simmen is a Senior Lecturer in Marketing at Royal Holloway University of London, with a passion for all things marketing related. Her goal is to instill that same passion across her classes, one student at a time.

She holds both a MBA and a Ph.D. in Marketing from Imperial College Business School, London. Her areas of expertise are in marketing strategy (in theory and in practice), global marketing strategy, consumer brand relationships and internal branding.

Prior to entering academia, Lucy worked for a number of years in marketing and managerial roles in the publishing and communications industry both in Europe and in the USA. In addition, she has worked on some major consulting projects in the Middle East and the USA where she was instrumental in identifying the internal branding strategies for companies such as 3M (USA) and Al Tayer Group (Dubai, UAE).

Given her experience in marketing practice she is interested in employability of students and in facilitating students' transitions from HE to the corporate world. In terms of pedagogy, she is interested in curriculum design for employability.

Education should look to the way artists are embracing AI, instead of turning its back on the technology

Dec 06, 2023 07:50 am UTC| Technology

Artificial intelligence (AI) has the potential to make a major impact on many sectors of society over the coming decades. Some of these effects may be positive, others less so. When ChatGPT was released, education, a...

Economy

Asian Stocks Mixed as Trade Policy Uncertainty Roils Markets

Asian stocks showed a mixed performance on Wednesday as uncertainty surrounding U.S. President Donald Trumps trade policies unsettled global markets. Equities in Australia and Malaysia led losses, while South Korean shares...

Oil Prices Rebound Amid Tariff Worries and Supply Concerns

Oil prices edged higher in Asian trade Wednesday, recovering slightly after hitting three-year lows due to growing concerns over U.S. tariffs and slowing global economic growth. Market focus is now on OPECs monthly report,...

U.S. Recession Risk Rises to 40% Amid Economic Uncertainty

The probability of a U.S. recession this year has climbed to 40%, according to Bruce Kasman, J.P. Morgans chief global economist. Speaking in Singapore, Kasman expressed growing concerns over economic instability, marking...

Dollar Struggles Near Five-Month Low Amid Economic Concerns

The U.S. dollar remained weak near a five-month low against major currencies on Wednesday, weighed down by ongoing concerns over the U.S. economy and uncertainty surrounding President Donald Trumps trade policies. The...

Euro Hits Five-Month High Amid Ukraine Ceasefire Talks; Stocks Volatile on U.S. Tariffs

The euro soared to a five-month high, reaching $1.0947 in New York before stabilizing at $1.0913 in Asia, following Ukraines agreement to a month-long ceasefire proposal. European equity futures climbed, with FTSE futures...

Politics

Putin Visits Troops in Kursk, Orders Swift Offensive Amid Ukraine Retreat

Russian President Vladimir Putin made a surprise visit to troops in the Kursk region, ordering them to press forward and reclaim remaining territory from Ukrainian forces. His visit followed Washingtons request for a...

Rodrigo Duterte Arrested: Former Philippine President Faces ICC Charges

Former Philippine President Rodrigo Duterte has been taken into custody by the International Criminal Court (ICC) on murder charges linked to his controversial war on drugs. Arrested in Manila, the 79-year-old was...

Sara Duterte Travels to Netherlands Following Father’s Arrest in Manila

Former Philippine President Rodrigo Duterte was arrested in Manila and transferred to The Hague as part of the International Criminal Courts (ICC) investigation into alleged crimes against humanity during his brutal war on...

Greenland’s Pro-Business Party Takes Lead in Election Amid U.S. Interest

Greenlands pro-business opposition party, Demokraatit, surged to a commanding lead in Tuesdays parliamentary election, a race closely watched due to U.S. President Donald Trumps previous interest in acquiring the Arctic...

Rodrigo Duterte’s Flight to ICC Delayed, Stops in Dubai for Medical Check

Former Philippine President Rodrigo Duterte was arrested in Manila and is being transported to The Hague to face charges at the International Criminal Court (ICC) for alleged crimes against humanity tied to his bloody war...

Science

Leonardo da Vinci’s incredible studies of human anatomy still don’t get the recognition they deserve

Wikimedia, CC BY-SA The mere mention of Leonardo da Vinci evokes genius. We know him as a polymath whose interests spanned astronomy, geology, hydrology, engineering and physics. As a painter, his Mona Lisa and Last Supper...

One of the largest searches for alien life started 30 years ago. Its legacy lives on today

In February 1995, a small research organisation known as the SETI Institute launched what was then the most comprehensive search for an answer to a centuries-old question: are we alone in the universe? This Sunday marks...

South African telescope discovers a giant galaxy that’s 32 times bigger than Earth’s

Inkathazos glowing plasma jets are shown in red and yellow. The starlight from other surrounding galaxies can be seen in the background. K.K.L Charlton (UCT), MeerKAT, HSC, CARTA, IDIA, CC BY You may not know it, but right...

It’s science, not fiction: high-tech drones may soon be fighting bushfires in Australia

Picture this. Its a summer evening in Australia. A dry lightning storm is about to sweep across remote, tinder-dry bushland. The next day is forecast to be hot and windy. A lightning strike tonight could spark a fire that...

Earth is bombarded with rocks from space – but who gets to keep these ultimate antiques?

Every day, about 48.5 tonnes of space rock hurtle towards Earth. Meteorites that fall into the ocean are never recovered. But the ones that crash on land can spark debates about legal ownership. Globally, meteorite hunting...

Technology

SpaceX Delays NASA Crew-10 Launch Amid Technical Issue, Stranded Astronauts Await Return

SpaceX postponed the NASA Crew-10 mission set to bring back astronauts stranded on the International Space Station (ISS), citing a technical issue. The launch, originally scheduled for Wednesday night from Kennedy Space...

AI Boom Fuels 10% Growth in Semiconductor Market for 2025, but Challenges Remain

The global semiconductor market is set to grow 9.5% in 2025, driven by soaring demand for AI and data center chips, according to ING analysts. While this growth lags the 11.2% forecast by the World Semiconductor Trade...

TSMC Proposes Joint Venture to Run Intel’s U.S. Foundry with Nvidia, AMD, and Broadcom

Taiwan Semiconductor Manufacturing Co. (NYSE:TSM) is in early talks with Nvidia (NASDAQ:NVDA), AMD (NASDAQ:AMD), Broadcom (NASDAQ:AVGO), and Qualcomm (NASDAQ:QCOM) to form a joint venture (JV) to manage Intels...

Salesforce Invests $1B in Singapore to Advance AI and Digital Innovation

Salesforce (NYSE:CRM) is making a major investment in Singapore, pledging $1 billion over the next five years to accelerate artificial intelligence (AI) development and digital transformation. The move reinforces the...

Reliance Jio Partners with SpaceX’s Starlink for Satellite Internet in India

Mukesh Ambanis Reliance Jio has signed a deal with Elon Musks SpaceX to bring Starlink satellite internet services to India. This move comes after months of disputes between the two billionaires over how the country should...