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Omar H. Fares

Lecturer in the Ted Rogers School of Retail Management, Toronto Metropolitan University
Omar H. Fares is a Lecturer at the Ted Rogers School of Retail Management. Omar earned his Bachelor of Commerce and Master of Science in Management from Toronto Metropolitan University. Omar's main research interest is in the consumer behaviour area, particularly focusing on consumers' interaction with novel digital innovations and the impact of digital innovations on retailers. Omar published his research in different impactful journals, such as Computers in Human Behavior, the Journal of Financial Services Marketing, and the Journal of Global Scholars of Marketing Science. Omar's professional background combines expertise in sales, market research and planning, corporate strategizing, and leadership & training in the banking and retail sectors. Omar worked for different leading institutions such as Walmart, CIBC, and Fairstone bank (Previously known as Duo Bank)

The rise of ‘sober curiosity’: Why Gen Zers are reducing their alcohol consumption

Nov 26, 2024 13:26 pm UTC| Insights & Views Life

Generation Z is leading a significant shift in drinking habits. In fact, compared to preceding generations, Generation Z may be the soberest generation yet. Members of Gen Z consume about one-third less beer and wine...

Meet the ‘new consumer’: How shopper behaviour is changing in a post-inflation world

Jun 06, 2024 11:31 am UTC| Economy

After a long anticipated wait, the Bank of Canada has finally decided to cut interest rates by 25 basis points. The decision marks a departure from the series of interest rate hikes that were previously implemented to curb...

Wendy’s won’t be introducing surge pricing, but it’s nothing new to many industries

Mar 07, 2024 07:38 am UTC| Insights & Views Economy Business

The recent controversy over Wendys pricing strategies is a perfect example of how online word-of-mouth can distort marketing communications and create confusion for consumers. Wendys new president and CEO Kirk Tanner...

OpenAI’s new generative tool Sora could revolutionize marketing and content creation

Feb 22, 2024 06:26 am UTC| Insights & Views Technology

OpenAIs new generative Sora tool has sparked lively technology discussions over the past week, generating both enthusiasm and concern among fans and critics. Sora is a text-to-video model that significantly advances the...

What drives people to panic buy during times of crisis: A new study sheds light on the psychology of consumers

Nov 08, 2023 12:00 pm UTC| Health

Fear can cause people to behave irrationally in times of uncertainty. During the pandemic, this took the form of panic buying as people flocked to stores to stock up on essential goods. Some even sought to profit off of...

The rising cost of living is eroding brand loyalty as consumers seek more cost-effective alternatives

Oct 12, 2023 07:19 am UTC| Life

As Canadians grapple with the rising cost of living, many consumers are reevaluating their daily choices and purchase habits. The cost of groceries is forcing many households to make difficult decisions, like having to...

Apple's new Vision Pro mixed-reality headset could bring the metaverse back to life

Jun 10, 2023 11:23 am UTC| Technology

The metaverse a shared online space incorporating 3D graphics where users can interact virtually has been the subject of increased interest and the ambitious goal of big tech companies for the past few...

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Economy

US-Led Coalition Targets Global Factory Overcapacity

Trade ministers from 12 G20 nations, the European Union and Poland have backed a US-led initiative aimed at tackling structural excess factory capacity and trade-distorting policies that contribute to global...

Mike Rogers Calls for End to US-Canada Tariff War

Michigan Republican Senate candidate Mike Rogers is calling for an immediate end to the US-Canada tariff dispute, distancing himself from President Donald Trump on another major policy issue ahead of next months election....

Bangladesh GDP Growth Accelerates to 4.6% on Industrial Rebound

Bangladeshs economy recorded a sharp acceleration in growth during the April-June quarter, supported by a strong recovery in industrial activity and steady expansion in the services sector, even as agriculture lost...

France to Release 10 Million Barrels of Diesel to Ease Fuel Prices

France will release 10 million barrels of diesel from its strategic reserves as the government moves to ease tight fuel supplies and rising energy prices driven by the wars in Iran and Ukraine, Prime Minister Sebastien...

Oil Prices Rise as Hormuz Risks Offset IEA Stock Release

Oil prices climbed in volatile trading Wednesday as renewed Middle East supply concerns outweighed pressure from plans to accelerate releases from global emergency reserves. Brent crude futures for December rose 0.7% to...

Politics

Trump Backs Florida Golf Course as Presidential Retreat

US President Donald Trump on Wednesday endorsed a proposal to transform part of his West Palm Beach, Florida, golf course into a secure presidential retreat similar to Camp David. Its a great idea, and it will be used a...

Saudi Airport Attacks Kill Three as Yemen Fighting Escalates

Three people were killed and dozens wounded in attacks on airports in Saudi Arabia as escalating fighting between Yemens Iran-aligned Houthis and Saudi-backed government forces threatens regional aviation and key shipping...

Maduro, Wife May Face New US Torture Charges

Ousted Venezuelan President Nicolas Maduro and his wife, Cilia Flores, could face additional criminal charges in the United States over allegations involving the torture of Americans detained in Venezuela, according to a...

Trump Weighs FBI Probe Into Nolan Wells’ Death

US President Donald Trump said Wednesday that his administration is considering asking the FBI to investigate the death of Nolan Wells, an 18-year-old Black man whose body was discovered on a Mississippi barrier island...

Saudi Arabia Probes Flydubai Cockpit Attack

Saudi Arabia has opened an aviation safety investigation into last weeks cockpit attack aboard a flydubai Boeing 737 MAX, while the United Arab Emirates conducts a separate criminal probe into the incident, according to...

Science

Blue Origin New Glenn Explosion Could Delay Launch Operations Until 2028

Blue Origin is facing a significant setback after a dramatic explosion involving its New Glenn rocket severely damaged a launch pad at Cape Canaveral, Florida. According to NASA Administrator Jared Isaacman, repairs to the...

Blue Origin New Glenn Rocket Explodes During Launch Pad Test, Delaying Space Ambitions

Blue Origin suffered a major setback after its uncrewed New Glenn rocket exploded during a launch pad test in Florida on Thursday, raising new challenges for Jeff Bezos space company as it competes with Elon Musks SpaceX...

SpaceX Delays Starship V3 Launch Ahead of Potential Record IPO

SpaceX on Thursday postponed the highly anticipated launch of its 12th Starship rocket test from Texas after technical issues interrupted the final countdown. The company now plans to attempt the Starship V3 launch again...

Trump Administration Releases New UFO Files and Apollo Mission Records

The U.S. Defense Department has released dozens of previously classified UFO-related files following an order from President Donald Trump, sparking renewed debate over unidentified anomalous phenomena (UAP) and government...

China vs. NASA: The New Moon Race and What's at Stake by 2030

The space race is back and this time, its a direct competition between the United States and China for dominance on the lunar surface. NASAs Artemis II mission recently made history when four astronauts flew farther into...

Technology

Broadcom, Oracle and SpaceX Seek Billions in Private Debt for AI Expansion

Major artificial intelligence companies are increasingly turning to private debt markets to finance tens of billions of dollars in AI chips and data center infrastructure, as traditional funding sources struggle to keep...

TikTok Accused of Testing Fake Safety Tools on Users

TikTok allegedly gave thousands of users, including children and teenagers, non-functional versions of safety features as part of experiments on its platform, according to newly unsealed claims in a New York lawsuit. New...

Micron Shares Rise 4% Despite Taiwan Strike Risk

Micron Technology shares reversed early losses on Wednesday, climbing nearly 4% as investors appeared to shrug off concerns about a potential worker strike at one of the chipmakers major manufacturing operations in Taiwan....

San Francisco Halts New Data Center Construction With 45-Day Moratorium

San Francisco has imposed a 45-day moratorium on new data center construction as city officials consider tighter rules for facilities that support the rapidly expanding artificial intelligence industry. The San Francisco...

Florida Seeks Tougher Meta Rules to Protect Young Users

Florida is asking a state judge to impose stricter protections for young Instagram and Facebook users as it moves forward with its lawsuit against Meta Platforms, rejecting a broader settlement accepted by dozens of other...