Bessent Says U.S. Must Strengthen Supply Chains and Economic Security 
Malaysia Central Bank Moves to Support Ringgit Amid Foreign Fund Outflows 
South Korea Remains MSCI Emerging Market Despite Reform Progress 
Bank Regulation Rollbacks in the U.S. and UK Could Increase Financial Risks, Study Warns 
Asian Stocks Sink as Apple Price Hikes Spark AI Valuation Fears, South Korea and Japan Lead Selloff 
Ryan Cohen Rejects GameStop Pay Package, Prepares New eBay Acquisition Plan 
Morgan Stanley Sees Chinese Auto Market Recovery Gaining Momentum in Late Summer 
Micron Stock Surges on Strong AI Demand, Record Revenue, and Bullish Q4 Forecast 
SpaceX Stock Rebounds After Sharp Selloff, But Valuation Concerns Persist 
Johns Hopkins University Lays Off 110 Employees as Federal Research Funding Declines 
Pelosi Discloses Major Intel and Uber Call Option Purchases Worth Up to $6 Million 
Cerebras Revenue Forecast Tops Expectations, but Margin Concerns Weigh on Stock 
Gold Prices Rise Above $4,000 as Inflation Data and Weaker Dollar Boost Demand 
Iran Attack in Strait of Hormuz Pushes Oil Prices Higher 
Alphabet Replaces Verizon in Dow Jones Industrial Average 
OpenAI May Delay IPO to 2027 Amid $1 Trillion Valuation Goal 
Heineken Names JDE Peet’s CEO Rafael Oliveira as New Chief Executive 
Shinsegae International is bringing the Italian haircare brand, Davines to South Korea. Through a sales right deal, the online shopping platform and leading local fashion retail firm will be selling Davines’ products to its customers.
Shinsegae International is known to be home to luxury beauty product lineups. And now, with the addition of Davines to its store, it is targeting the Korean premium beauty market.
The company revealed it has secured the domestic rights to sell Davines products earlier this week. This is a leading haircare brand in Italy, and Shinsegae is officially launching it in its home country next year.
As per The Korea Economic Daily, Davines was established in 1983, and it is mostly marketing professional hair products in 97 countries. The products are being advertised as items that were made through eco-friendly and ethical methods.
It was said that Shinsegae international intends to distribute the products through premium salons in South Korea as well as its online and offline stores. Moreover, it will gradually open sales outlets for Davines at major department stores across the nation, leading online stores, and on its S.I. Village website.
Davines shampoos and other products for the hair are considered best for professional use and have always been effective. In fact, its Energizing Shampoo alone has been selling really well despite its high price of $92 or KRW120,000 for a 1,000 ml. bottle.
"We will develop Davines as the country's best hair salon brand," a source from Shinsegae said in a statement. "Our plan is to expand the brand's offline distribution network from its present use of sales spaces within stores of our brands like Chicor beauty and cosmetics and Boon the Shop (clothing) and stimulate online sales."
Finally, Inside Retail reported that the Davines brand would be the latest addition to Shinsegae International’s portfolio, which already boasts of over 20 beauty product brands. It is already distributing well-known names, including Oribe, Vidivici, and Santa Maria Novella.
Aside from these, it has debuted the Enfold, a Japanese up-market fashion label, in the country. Shinsegae International set up its first independent foreign store in Shinsegae Department Store located in Gangnam.
