Starbucks Launches 'Coffee Fun Week' for International Coffee Day with New Beverages, Sustainable Treats

Starbucks announces "Coffee Fun Week" from September 27 to October 1, celebrating International Coffee Day with new beverages, sustainable treats, and complimentary tastings in Japanese outlets.

To begin the celebrations, Starbucks will introduce three new drinks. The Chocolate Mousse Latte, available in hot and cold versions, combines a shot of Blonde Espresso Roast with almond and hazelnut sauce, topped with a delightful and airy mousse topping. For a limited time, customers can enjoy this decadent treat in a tall size for 579 yen for takeout and 590 yen for dine-in.

Responding to persistent customer requests, Starbucks unveiled the Iced Cappuccino, a perfect blend of ice cream and cappuccino. This refreshing beverage features a generous amount of whipped milk foam and an icy cappuccino base. Served in Short through to Venti sizes, the Iced Cappuccino ranges in price from 441 to 580 yen.

Adding to the excitement are two Mocchiri Balls in Matcha and Pumpkin Milk flavors. These springy and plump balls are made with a light, airy dough wrapped around a sweet cream center.

What makes them special is using fertilizers containing Starbucks' used coffee grounds. These sustainable treats will be sold in mixed tubs for 363 yen (takeout) or 370 yen (dine-in), with the end date yet to be determined.

Starbucks' commitment to sustainability doesn't end there. These treats are part of the chain's innovative "Recycling Loop" initiative. Once considered waste, coffee grounds are now repurposed to nurture vegetable and green tea fields and pastures for dairy cows. This circular approach brings the coffee bean's journey full circle, creating vegetables, tea, and milk.

Throughout the Coffee Fun Week, Starbucks branches across Japan will offer free coffee tastings on October 1, the official International Coffee Day. This fantastic opportunity allows coffee lovers to savor complimentary coffee and toast to this special day.

With "Coffee Fun Week," Starbucks extends its dedication to providing exceptional coffee experiences while promoting sustainability and the circular economy. Don't miss out on this exciting celebration of all things coffee at your nearest Starbucks branch.

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