The revenues of a great number of industries in all parts of the world have been severely affected by the Covid-19 pandemic, mostly because of the challenging ways in which businesses were forced to operate. Australia has also fallen victim to these changes and many of its sectors were forced to adapt to social distancing and a variety of other restrictions, including remote work.
The extent to which certain businesses have been able to cope with these challenges has greatly depended on the nature of their activities and the necessity to engage in face-to-face interactions with customers, prospects, and employees.
While certain sectors like insurance, finance, and IT have had an easier time dealing with these challenges, the new travel restrictions have certainly upped the ante for gambling venues casinos, also closing their doors and plummeting their revenues. Given the importance of the casino industry in Australia and its irrefutably huge impact on the country's economy, we thought it would be interesting to take a look at a brief outlook of the Aussie gambling sector for 2021-2026 while continuing to be impacted by the pandemic.
Covid-19 Disruptions In The Casino Industry In Australia
The Australian gambling industry has been facing a number of severe disruptions in terms of casino operations since the start of the pandemic in March 2020. Crown Melbourne is one of the biggest casinos in the country and also one of the most prestigious gaming venues on the planet, belonging to Crown Resorts Limited, the number one gaming and entertainment hub in the country worth $8.7 billion in 2018. The Crown group is the owner and manager of two of the most successful casino complexes Down Under, Crown Melbourne and Crown Perth. Crown Melbourne has been severely affected by Victoria's second lockdown. In turn, this has caused serious disruptions in the industry. Even though specific pandemic restrictions have gradually eased for the rest of the Australian territories and states, the gambling industry revenue has kept dropping nonetheless.
The revenue of the casino sector is expected to rebound in the upcoming months, even though the figures will still remain below the historical benchmarks pre-Covid-19 because of the continuous travel restrictions in 2021 and 2022.
While local or domestic tourism would bring a 51% boost in revenues over 2021, the fact that a lot of the operating costs have gone up because of the important disruptions faced by Aussie gambling venues will keep weighing down the profits.
What The Future Holds For The Gambling Industry Down Under 2021-2026
The industry is expected to rebound from the pandemic over the course of the upcoming 5 years, going back to its previous pre-pandemic figures thanks to the opening of the new Crown Sydney location. Another important factor that will influence this growth is related to the official Star's redevelopment of Treasury Brisbane and Queen's Wharf embraced by The Star Entertainment Group.
Nonetheless, while fresh developments will attract a crowd made of both domestic and international travellers eager to try out the new gaming opportunities and intertwined forms of entertainment, some things might come in the way of the linear growth. For example, the continuous competition faced by land Australian casinos in the form of international casinos, as well as the impressive expansion of top online casinos powered by prestigious software developers and their incredible bonuses and perks could both interfere with the 2021-2026 projections. Competition is quite fierce in the sector and the rise of virtual alternatives catering to the need of players in the country only comes to make things harder on land operators trying to regroup.
The same goes for a variety of other existing domestic wagering services like pokie machines that can be easily found and accessed in local pubs by gaming aficionados, or sports betting facilities located both offline and online. All of these will only come to add even more pressure on the brick-and-mortar casino industry in Australia in the upcoming years, and local operators will need to find additional resources to keep the growth well fueled.
In the meanwhile, online gaming and sports betting activities are projected to turn into the fastest-growing sub-sector during 2021 and 2026, especially due to the rise of AI, Chatbots, or machine learning that have been slowly taking over the market.
This article does not necessarily reflect the opinions of the editors or the management of EconoTimes


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