Lecturer in Marketing, RMIT University
Dr Marian Makkar is a marketing academic whose research examines innovative experiences of consumption, from the sharing economy more generally and peer-to-peer accommodation more specifically, to new and innovative ways consumers shape markets to suit their needs, such as with the board sport industry.
Her work is anchored in consumer culture, which informs her theorising of the way in which consumers create opportunities in the market, shape innovations, or destroy market opportunities.
Her most recent research investigates these issues in the sharing economy, looking at how platform technologies bring strangers together, creating pseudo relationships, and at the same time keeps them apart.
Marian started her career in luxury retail as Marketing Manager of Alfred Dunhill Limited. She also working in public relations as a Senior Account Manager handling FMCG brands, beauty products and luxury automotive brands that spanned the Middle East and Africa and across New Zealand.
Is Netflix’s Queen Cleopatra cultural appreciation or cultural appropriation?
May 16, 2023 13:13 pm UTC| Entertainment
On May 10, Netflix dropped its four-part docuseries, Queen Cleopatra. Executive produced by actress Jada Pinkett-Smith as part of her African Queens series, Queen Cleopatra focuses on Cleopatra VII, the last pharaoh of...
Johannesburg in a time of darkness: Ivan Vladislavić’s new memoir reminds us of the city’s fragility
Economist Chris Richardson on an ‘ugly’ inflation result and the coming budget
Why Germany ditched nuclear before coal – and why it won’t go back
Labour can afford to be far more ambitious with its economic policies – voters are on board
Sudan: civil war stretches into a second year with no end in sight