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KitKat has a new chocolate item, and it was released by Nestle Japan on Jan. 24. The brand introduced the bear-shaped KitKat that is called the Heartful Bear, and it was unveiled in time for the upcoming Valentine’s Day.
The KitKat Heartful Bear chocolate is being sold in an individual pack for 84 yen and a box of six for 498 yen which is equivalent to around US$4.32. Then again, the new chocolate bar will only be available for a very limited time.
According to SoraNews24, this is the first time that Nestle Japan is releasing a KitKat chocolate that is not in its usual shape of “four trapezoidal bars aligned on a rectangular base” or a bite-sized ball. Plus, the character that is used this time is a teddy bear which is something that the chocolate brand has never tried before.
It was also noted that it is being released for Valentine’s Day, which the Japanese consider as a major chocolate holiday. This is why the box was also specially designed for the annual festival when people celebrate romantic love, friendship, and admiration.
The KitKat wafer chocolate bear is wrapped individually in a pink foil with heart designs. Each of the teddy bear-shaped choco also features the message: “I ♡ U, “ “For U,” and “Thx!” These are stamped on the bear’s feet, and it will be nice to have all three messages.
The Heartful Bear KitKat are all perfectly molded, and there is a generous amount of crunchy wafer and chocolate covering. It was said that the quality of chocolate is superb as usual, but this Heartful Bear Valentine’s Day treat seemed to taste better than the regular KitKat.
At any rate, Japan Today reported that the new KitKat chocolate is available at Family Mart convenience stores and will be exclusively offered at Loft and Plaza stores. Customers can also find it at KitKat Chocolatory stores and gift shops in Japan.
The box of six is also offered online via Nestle’s website, Rakuten, and Amazon. Finally, Entabe added that the KitKat bear chocolates can also be purchased at the Kit Kat Gift Shop at Rinku Premium Outlets in Osaka.
