
The Open extends Nikon deal by 5 years, expands it to include women’s tournament
Jul 12, 2022 19:47 pm UTC| Sports Economy Business
The Open golf major has renewed its partnership with Japanese photography firm Nikon for another five years. Nikon will also become a partner of the Womens Open as part of the extended arrangement. With official...

Devin Booker extends Nike deal through 2029
Jul 09, 2022 23:58 pm UTC| Sports Economy Business
Phoenix Suns guard Devin Booker has reached a new shoe deal with Nike that ensures he remains through 2029 as one of the definitive faces of the brand. Before being drafted in 2015, Booker signed with Nike and extended...

Number of golfers per golf course in S. Korea forecast to decline by 2026
Jul 09, 2022 23:56 pm UTC| Sports Economy Business
The number of golfers per golf course in Busan, Ulsan, and North Gyeongsang Province is expected to decline by 22.1 percent by 2026 according to a white paper published by the Korea Leisure Industry Institute. These...

MLS taps IMG Arena to provide services boosting digital and betting capabilities
Jul 09, 2022 23:53 pm UTC| Sports Economy Business
Major League Soccer (MLS) has appointed IMG Arena to provide its betting and media partners with official data feeds, content offerings, and fan analytics and marketing tools as part of a multi-year agreement. It is a...

Sacramento Kings strike multi-year betting partnership with Red Hawk Casino
Jul 07, 2022 23:33 pm UTC| Sports Economy Business Life
The NBAs Sacramento Kings have inked a new, multi-year betting partnership designating Red Hawk as the teams official casino partner in California from the start of the 2022/23 season. The new agreement covers a host of...

Social Capital founder sells minority ownership stake in Golden State Warriors
Jul 07, 2022 23:30 pm UTC| Sports Economy Business
Social Capital founder Chamath Palihapitiya has confirmed that he has sold his remaining two percent ownership stake in NBA champions Golden State Warriors. Palihapitiya acquired a ten percent share in the Warriors in...

Manchester United taps DXC Technology as sleeve sponsor, digital transformation partner
Jul 07, 2022 23:25 pm UTC| Sports Economy Business
Manchester United have named US IT services firm DXC Technology as their new shirt sleeve sponsor for its mens, womens, and youth teams, replacing household manufacturing company Kohler. DXC will also be the football...