
Nov 30, 2021 23:51 pm UTC| Sports Economy Business
The East Asia Super League (EASL) has secured funding from the financial advisory firm the Raine Group and former National Basketball Association (NBA) players, pushing its valuation to US$100 million ahead of its October...

LeBron James' 'killer instinct' inspires leopard print in Nike LeBron 19
Nov 30, 2021 22:54 pm UTC| Sports Economy Business Life
The ultra-cushioned Nike LeBron 19 line will be offered with leopard print, likely referencing the basketball icons killer instinct. The shoe, unveiled ahead of the Space Jam: A New Legacy film, is the Los Angeles...

UFC to launch esports tournament with BoomTV on Dec.9
Nov 30, 2021 22:53 pm UTC| Sports Life Economy Business Technology
The UFC is collaborating with esports tournament producer BoomTV for a new gaming tournament, which would get underway on December 9 on the MMA organizations official Twitch channel. Over 100 streamers, including former...

Manchester City explores metaverse in partnership with Sony
Nov 30, 2021 22:51 pm UTC| Sports Technology Economy Business
English soccer champions Manchester City FC have engaged Japanese conglomerate Sony Corporation in a global partnership to develop new digital fan experiences, mainly on metaverse. Both parties would create a global...

UK economy could get $5.3 billion boost from hosting major sports events: report
Nov 30, 2021 22:51 pm UTC| Sports Economy Business
The UKs economy could get a US$5.3 billion boost through soft power, trade and investment benefit by hosting major sports events over the next decade, according to a report by Ernst Young. UK Sport and the City of...

Ex-Disney CEO Bob Iger interested in buying NBA team Phoenix Suns
Nov 30, 2021 22:46 pm UTC| Economy Business Sports
Former Disney chief executive Bob Iger expressed interest in buying the National Basketball Associations (NBA) Phoenix Suns, if the NBA franchise becomes available. The ongoing investigation of Suns incumbent majority...

Chicago Bulls icon Scottie Pippen extends foray into beverage biz with bourbon barrel-aged tea
Nov 30, 2021 18:48 pm UTC| Sports Life Economy Business
Iconic former Chicago Bulls basketball player Scottie Pippen extends his foray into the beverages business with a December 5 launch of his limited-release DIGITS Bourbon Barrel Aged Tea in partnership with Smith...